Aston Business School Gets Gold

Aston Business School Gets Gold

Aston Business School has been recognised for its exceptional dedication to supporting the local small business community with a prestigious new award.

It is one of only three business schools in the UK to receive the Small Business Charter Gold Award in recognition of the role it has played in helping to kick-start British enterprise.

The Small Business Charter promotes the important role that business schools can play in stimulating growth for the UK economy. The new award scheme, launched in December 2013, is run by the Association of Business Schools on behalf of the Department for Business, Innovation and Skills.

The Gold Award, designed as a clear marker of quality, highlights Aston Business School’s exceptional levels of small business engagement and its role as a key “anchor institution” for the West Midlands region.

Aston initiatives highlighted by the Small Business Charter include:

  • The flagship Goldman Sachs 10,000 Small Businesses programme which unlocks growth and job creation potential of small businesses and social enterprises
  • The Aston Centre for Servitization Research and Practice to help SMEs develop more holistic business models which offer better growth opportunities
  • Innovation Vouchers for SMEs
  • Birmingham Skills for Enterprise and Employability Network (BSEEN) – a business start-up programme for students and graduates

Adding to the wide range of initiatives already available, a new programme aimed at managers and aspiring managers is being launched this autumn. The Aston Professional Managers’ Award is designed to provide the latest thinking, tools and models in key areas of business practice. Its modular method of delivery has been designed with SMEs in mind and will enable participants to take their learning back into the workplace from day one.

The Small Business Charter Gold Award brings significant benefits that will be felt by local businesses. For example, it means that Aston Business School will be able to take part in schemes such as Growth Vouchers, Growth Accelerators and Start-Up Loans provided by the Government, meaning they can directly invest in new start-ups and entrepreneurs in the region.

The award was presented at a ceremony at 10 Downing Street on 5th June by Lord Young, an advisor to the Prime Minister on small business and enterprise and Sir Peter Bonfield, chair of the Small Business Charter Management Board and former chairman of BT.

Professor George Feiger, Executive Dean of Aston Business School, said:

“Small businesses are at the heart of Aston Business School’s community and are integral to our business engagement and support, our research and student and graduate enterprise and employment.

“This award, developed by the Association of Business Schools, acknowledges the strong links we have with regional businesses and our role in bringing about a new era of growth and enterprise for the region.”

For more information about how Aston Business School can help your business, email Rachna Shah at or visit