A packaging supplier set up by two entrepreneurial friends, which is now Scotland’s largest, with turnover in excess of £13m, is investing £650,000 to drive growth in the business.
The investment in Glenrothes-based Pitreavie Grouphe comes after a £1m injection into SorbaFreeze Chilled Packaging Specialists, acquired by the group in 2015, to purchase the latest technology to aid production and for research into new technology.
The most recent £650,000 figure will support the ongoing growth of the packaging business, which has evolved from a Fife based two-man operation into a national supplier with bases in Glasgow and Aberdeen.
Five new roles, including three regional managers, a financial controller and a supply & logistics director have been created.
A new IT system enabling greater efficiency accessing Pitreavie’s vast database of products, and in turn improved customer service, and a comprehensive group-wide marketing strategy will be implemented as part of the investment.
Gordon Delaney, group commercial director, said: “From just two employees when Pitreavie was founded to almost 100, eight years later, we’ve learned the importance of always investing ahead of sales.
“We have significant future plans and by spending in these areas, we’re preparing for continued growth.
“Exceptional customer service underpins all that we do. This investment means we’ll have the best people to deliver that customer service, and the tools to help them do so.”
Gordon Delaney and Joe Diamond formed the company in 2010 after giving up their established careers to embark on a new venture in the world of packaging, unchartered territory for both.
The company has grown rapidly through strong organic growth combined with an ambitious acquisition strategy, winning clients including Ingenico, Brewdog and Halliburtons.
Sorbafreze has been trusted for over 25 years by companies around the world to keep products cooler for longer while in transit.
In June of this year they were awarded a British Retail Consortium certificate, achieved at grade AA, the only UK manufacturer of ice packs to have achieved BRC Certified status.
Joe Diamond, managing director, said: “Not only are our products innovative and at the forefront of packaging technology but so too are our processes such as our ‘stock and serve’ service.
“This option enables customers to have their products at most 24 hours away, while we stock them, and they are only invoiced the items they take delivery of.
“We have the buying power, and storage, that our customers can benefit from. We pass on savings and space to our clients, adding value to their business and streamlining the procurement process.”
The business continues to develop environmentally aware products, helping clients reduce the amount of waste and plastic used in packaging, therefore meet threshold requirements set by the government.
Gordon Delaney added: “As a group, across all divisions, we are continually striving to reduce as much waste as possible.
“Not only is it a key objective for Pitreavie but it’s a top priority for our customers, and where possible zero plastic is being used.”
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