Independent designers sought for House of Brands

Independent designers sought for House of Brands

A North East furniture manufacturer is inviting independent craftspeople and businesses to take part in a North East 'House Of Brands' in front of shoppers from across the globe.

Over the last two years, The Original Sofa Co. (OSC) has successfully opened a showroom in London and a concession in Harrods to provide new outlets for the products made at its Team Valley HQ.

The firm uses traditional methods to produce high quality furniture by hand, most especially Chesterfields, and it is now looking for 10 other companies to showcase their products alongside their own to a wide range of new customers at the three locations.

Products that would fit in the showrooms could be anything from lighting, furniture and carpets to artworks, textiles and ceramics, but any that were included would need to match the quality manufacturing standards to which The Original Sofa Co. works.

David Robinson, founder and managing director of The Original Sofa Co, said: “Both our London spaces have been very successful, and there's been a huge appetite from both domestic and overseas customers for the high quality, traditionally manufactured products that we create.

"We know that there are many other North East firms that design and make products with the same emphasis on quality craftsmanship that we do, and we think there's a real opportunity to create a showcase which holistically displays a wide range of home furnishings and other products that are made in the region."

Investment is being planned for the OSC's Team Valley premises as part of the process, with the creation of a new coffee shop to add to the ambience of the space, and the chosen products could also feature on the OSC's recently-revamped website.

The Original Sofa Co's sales are evenly split between trade clients and individuals, with orders coming in from both across the UK and a growing range of overseas markets, including China, North America, mainland Europe and Scandinavia.