The company, which offers shopping cart recovery services to online retailers including Virgin Atlantic, Ralph Lauren and Hertz, is hosting recruitment events across the region as part of the drive.
The events will be held at Sunderland's Port of Call on 14 December, Ramside Hall on 15 December and The Biscuit Factory in Newcastle on 17 December.
They will be opened by SaleCycle founder and CEO Dominic Edmunds, who will share his vision for the business and plans for the future.
Edmunds said: “It has been an incredible few years for SaleCycle, we’ve expanded rapidly since we started trading in 2010 thanks to our fantastic product – one that delivers impressive results for our customers – but behind that sits a really capable team that has driven the business to the success it is today.
“We have always attracted highly skilled people who can power the business further, and that’s what we’re on the look out for again.
“The region has a very strong talent pool, and we’re looking to tap into that through these recruitment events.”
Councillor Paul Watson, leader of Sunderland City Council, praised the company’s commitment to the North East and its contribution to the local economy.
He added: “SaleCycle is absolute proof that you do not need to be based in London to grow a global business.
“From its Sunderland base, it is building an enviable client list, putting the city on the map globally as a place for innovative technology businesses.
“The business is impressive, it has a fantastic product and incredible customer service.
“It is its ability to attract highly skilled people that is helping SaleCycle to continue to expand rapidly and that is in no small part down to the talented workforce we have here in the North East.”
SaleCycle’s on-site remarketing and email remarketing solutions help online retailers to reconnect with consumers who abandon their shopping cart, booking or application form with personalised messages that prompt them to buy their forgotten purchases.
The company serves over 500 clients globally and has offices in Washington DC, London, Paris and Singapore.