The Gone for Good app connects users to charities that will come and take their unwanted goods away free of charge.
Described as the “Uber for charities”, the company has now rolled out its service nationally and launched an enhanced version of the app after a successful pilot campaign.
The charities raise money for good causes by selling the items through their shops. Partner charities include major names such as British Heart Foundation, Cancer Research UK, Shelter and Scope as well as local hospices.
The app especially appeals to house movers, and already estate agents and managing agents, such as Reeds Rains and Miller Metcalfe, are encouraging clients and landlords to use the app as a free way of clearing out stuff when they move, or when tenants move out.
“We’ve had a really good response from players in the property market, and we are talking to several estate agents and landlords’ groups about supporting and using the app. After all, it’s free to the user, and at the same time they are helping charities and encouraging re-use.” said Mark Charnock, the Gone for Good managing director.
Several large organisations are also encouraging staff to use the app as part of their CSR initiatives. Partners include national business such as Odeon and Moss Bros, as well as North West businesses such as Manchester-based ANS.
“What companies like is that we are able to quantify the value of the goods donated to charities by their staff, so they can include that in their CSR Reports. It allows them to have an even bigger social impact that just cash fundraising. And it takes little effort to implement.”, added Charnock.
“We are keen to speak to more companies in the North West who’d like to partner with us and support us.
“We are based here, the app was developed and written here, so it’s also important to us that we have a big impact in the North West too!”