Describe your business in no more than 100 words
Our company specialises in creating a single source of truth, in terms of data and documents, for asset intensive industries. We provide any combination of software, desktop and mobile, ISO 27001 certified hosted private cloud, ISO 9001 accredited information processing services including strategic consultancy and supporting our clients with re-cycled content in terms of data and documents that can be shared across clients from different industries.
Which particular products and/or services make your business innovative?
The scope of our services remains innovative within our domain. Our ability to re-cycle information and make it economically digestible on any device is also innovative for our sectors. Our most recent product is a multi-purpose software solution which facilitates mobile working for any task.
What proportion of your service offer comprises new (under 3 years old) products, materials, technologies etc?
We are focussed on selling software solutions of which 50% of our solutions have been developed in the last three years. We have also freely released our information library to the marketplace to encourage use and adoption and this is a new concept.
To what extent have the innovations enhanced the sales of your other products/services or led to future opportunities?
Having new products has allowed us to strengthen our relationship with existing clients and give us something to offer potential clients. As our solutions can be used independently or used as a genuine integrated suite this gives us the opportunity to “land and expand”.
What new skills have been acquired by (and retained within) your company as a result of the innovations?
Phusion developers have perfected mobile solutions and dealt with images, GPPS, QR and RFID technology. They have also started to come to terms with a wider range of uses and user requests whilst keeping the mobile product configurable and standard across all users. Likewise the sales and support team have increased their range of adaptability and creative thinking.
How do you innovate in the way you run your business?
We regularly bring in external help to keep our skills sharp and ensure we do not become insular and polarised. We also network and present around the world so try and keep abreast of what is going on. We have also established internal academies to enhance the skills of our teams.
What are your biggest professional achievements to date?
We provide support services, hosting services and software solutions to the two largest projects on the planet. Collectively these new projects are worth over 100 billion AUD. The most expensive object ever being the space station, which is outside the planet!
Where do you see your company in five years’ time?
We want to be a leading software provider and a hub for engineering content to support engineers and buyers of equipment.
What advice would you give to aspiring innovators?
Go and talk to companies that have achieved their goals through innovation and learn what to do and what not to do.
Phusion IM Ltd will be showcasing its innovations at the Innovate Tees Valley festival in Middlesbrough on December 8. Tickets for the event are available free of charge - book your place now at http://innovatefestival.tv/