Bands and festival firms off to SXSW

Bands and festival firms off to SXSW

Festival organisers and emerging bands are among more than 30 northern delegates attending a major UK Trade and Investment (UKTI) mission to the world leading SXSW festival in Austin, Texas.

The event from 11th to 20th March 2016 features the:

  • SXSW film festival and conference for film makers and distributors, screen writers, actors, agents, film crews and fans;
      • SXSW interactive conference for web and game developers, programmers, bloggers, investors and inventors and tech and new media.
          • SXSW music festival
            • Up and coming bands attending include Sheffield-based guitar band The Crookes, five-piece outfits Fizzy Blood and Autobahn from Leeds, Manchester group PINS and Hooton Tennis Club and Clean Cut Kid from the Wirral and Liverpool respectively.

              Joining them are the organisers of:

              • Sheffield DocFest, the world leading and the UK’s premier documentary festival, which attracts more than 30,000 documentary makers and lovers including 3,500 industry delegates from more than 60 countries;
                  • Sheffield Tramlines, the award-winning and expanding music festival now in its eighth year.
                    • Mark Atkin, curator for Sheffield DocFest, said: “. I program DocFest's Alternate Realities strand – a series of events and exhibitions that show how technology is changing the way that people tell stories - so SXSW is a great place to find speakers and projects that we will select for the festival, helping to maintain Sheffield DocFest's reputation as UK’s most cutting edge media event.."

                      Kate Hewett, marketing and programming director for Sheffield Tramlines, explained: “We're delighted to be able to have both Tramlines and Outlines represented at SXSW this year. 2016 will mark Tramlines’ eighth year and with 2015 having been our biggest year yet, the timing is ideal for us to raise awareness of the event internationally.”

                      Mark Robson, UKTI regional director for Yorkshire and the Humber, said: “The music, film and interactive sectors are increasingly important contributors to the economic well-being of the Northern Powerhouse region and this mission allows us to showcase the burgeoning talent in those areas to a global audience at SXSW as the world’s premier event for creativity.”

                      More than 30 bands and organisations from Yorkshire and the Humber, the North West and the North East of England are joining the mission to represent the Northern Powerhouse, a region with a gross domestic product (GDP) of about £350bn and equivalent to the 21st largest economy in the world.