Seventh year of record growth for Portmeirion

Seventh year of record growth for Portmeirion

Renowned Midlands pottery group Portmeirion enjoyed a seventh consecutive year of record sales last year with revenues and earnings reaching their highest ever levels.

The company saw overall revenue rise by 11.9% to £68.7m for the year ended 31 December with profit before tax rising by 13.6% to an all-time high of £8.6m.

Continued investment into its online strategy proved a wise investment for the company with online orders totalling £2.5m throughout the year – an increase of 26.6% on 2014’s figure.

It was also boosted by increased demand from overseas with the United States representing a third of its sales and a starring performance in India which saw sales to the nation grow by 140.8%.

The firm is now looking forward to another bumper year ahead, as Dick Steele, non-executive chairman, said: “We are delighted to be reporting another record year.

“Our core values of innovation, targeted product development and operational excellence remain unchanged.

“Trading in the first two months of the current year is ahead of the comparative period in 2015. The outlook for 2016 is positive.”

Portmeirion employs around 689 staff and has a wholly owned subsidiary in North America, Portmeirion USA, Inc. which distributes its product from Connecticut and has a main showroom at 41 Madison Avenue, New York.

The group also has a joint venture in Canada based in Toronto.