Jaguar Land Rover scores a hat-trick of global sales records

Jaguar Land Rover scores a hat-trick of global sales records

Jaguar Land Rover has reported its best ever March retail sales, closing off a record-breaking month, quarter and financial year.

The company’s fast growth has been driven by its investment in new products. Last year the Jaguar and Land Rover brands introduced a host of new cars and technologies to the market, including the Jaguar XE and XF and Land Rover Discovery Sport.

Global sales in March totaled 75,303 vehicles, up 29% from the previous year. Building momentum, the company sold 158,813 vehicles in the first three months of 2016, 28% up on the same period in the previous year.

The business has seen its workforce double in the last five years and whilst the UK remains the heart of the business, it continues to expand internationally.

Andy Goss, Jaguar Land Rover Group sales operations director said: “It is encouraging to see both Jaguar and Land Rover - our great British brands - delivering strong sales performances around the world.

“We have broadened the appeal of our cars, making them even more desirable and delivering what our global customers really want.”

Retail sales for the month of March were up year-on-year across all regions: 49% in Europe, 43% in China, 33% in North America and 16% in the UK.  Other Overseas markets were up 17% year-on-year.

Jaguar also recorded its most successful March, delivering 15,175 vehicles, up 62% on the previous year. The company recorded significant year-on-year growth across all five of its key regions, with Europe excelling, up 151%. Calendar year-to-date sales for Jaguar were 29,854, up 54% year-on-year.