Craft Beer Clan eyes speciality beer market

Craft Beer Clan eyes speciality beer market

The Craft Beer Clan of Scotland has formed a new venture with craft brewer, Williams Brothers of Alloa, with a series of whisky barrel-aged beers which have already attracted strong orders in the UK and internationally.

Clan Brewing Company has produced four new beers using barrels from four whisky regions – Speyside, Highlands, Lowland and Islay – and is already exporting to markets in Japan, Singapore, Beijing and Hong Kong.

Chris Miller, director of the Craft Beer Clan of Scotland and its parent company JW Filshill Ltd, has formed the new venture in partnership with Scott Williams, founder and brewmaster of Williams Brothers Brewing Co, and international whisky expert Charles PB MacLean.

The beers have spent up to nine months maturing in the casks, with each recipe carefully developed to complement the character of the regional whisky casks.

Miller said: “This series of four whisky barrel-aged beers shows off Scotland’s regional whisky variations, the variety and depth of beer styles plus the brewing excellence of Scotland’s craft brewers.

“The second and third batches of the four brews – double the size of the first – are now maturing in whisky barrels and will be packaged later this year to meet demand.”

“With the help of SDI and SFD, we’ve worked hard over the past two years to showcase Scottish craft brewers and their beers to international markets such as China, Hong Kong, UAE, mainland Europe and South America, and we’ve enjoyed great success, helping Scotland’s craft brewers export and expand, benefiting their local economy but also the Scottish economy overall.”

Susan Beattie, head of food and drink at SDI, said: “This is another great example of product innovation in response to international market demand for high-quality, premium products with strong provenance credentials.

“It is encouraging to hear that orders have already been placed and we look forward to supporting this new collaborative venture to grow internationally, drawing on the expertise of the Scotland Food & Drink team of in-market specialists.”

 

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