Kano expands across the pond

Kano expands across the pond

London-based Kano, creator of ‘the first computer anyone can build and code,’ has landed a major deal to supply Toys"R"Us and Barnes & Noble stores across the USA.

Since hitting the market in 2013, Kano has shipped almost 100,000 of its DIY computer kits to customers in over 86 countries.

The firm is now set for further success after landing a lucrative deal to supply Toys“R”Us and Barnes & Noble stores across the USA throughout the summer.

Kano’s award-winning kits are also being made available for purchase online at Toysrus.com and Barnesandnoble.com for US$149.99.

“This is an incredible time for Kano, a time that not only speaks to the company’s rapid global expansion, but also to the new channels of opportunity that arise from partnering with leaders like Toys“R”Us and Barnes & Noble,” said John Makinson, chairman of Kano.

“Through unique storytelling and physical building, Kano cultivates environments for creativity, play and learning like no other company provides.”

Richard Barry, executive vice president, global chief merchandising officer at Toys“R”Us, added: “We are incredibly excited to add Kano to the growing assortment of STEM-related offerings at Toys“R”Us.

“Especially at a time where the next generation is more immersed in technology and parents are looking for ways to marry education, play and real life skills that can truly impact their children’s future.

“This category is an important one on both a national and global scale and we look forward to introducing the world of coding to our US customers who are looking for products that offer brain-boosting fun.”

Kano launched its record-breaking Kickstarter campaign, the first “computer anyone can make,” in November 2013, beating its original goal 15-fold and raising US$1.5m from more than 13,000 backers.