Lindisfarne Mead scoops silver medal in USA

Lindisfarne Mead scoops silver medal in USA

An iconic drink made on the Northumberland island of Lindisfarne, has won a silver medal at the Los Angeles International Wine Competition.

Lindisfarne Mead, sold as Lindisfarne Original in the States, is a newcomer to the USA market, but fought off competition from more than 3000 entries to win its medal in the 77th annual LA International Wine Competition.

Keith Stephenson, Chairman of the Harry Hotspur Holdings Group that includes Lindisfarne Ltd, said: “We are really delighted, we are very proud to produce one of the region’s iconic drinks that has such a history, and there is no doubt this silver medal win will raise our profile and open up new sales avenues for us in the States for all the Group’s products.”

“We have invested considerable time and effort into acquiring the licences we need to sell our Lindisfarne Mead range in the USA - the Original Mead, which has now sold more than two  million bottles, the recently added Pink Mead, a big seller for weddings, and a Spiced Mead.

“In fact, within days of our award being announced we were contacted by a distributor in New York who wants to discuss selling our range of Alnwick Rums, not only in the USA but globally.

“We are very pleased with the way our export push in the USA is progressing. These are undoubtedly challenging times for UK businesses so we are particularly pleased to be establishing ourselves in the USA as well as in Europe and across the UK.” 

The drink’s popularity in the USA is boosting the reputation of Northumberland internationally, as the company’s marketing in the States includes mentions of Northumberland’s history, Hadrian’s Wall and the Lindisfarne Gospels.

Mead is a blend of honey and fermented grape juice that uses locally drawn waters and is fortified to pack a punch at 14.5% ABV.  It featured in a recent Sunday Times magazine as the drink that is “Going Up” in a column of the same name, as it gains in popularity with younger drinkers.

 

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