Edgbaston Stadium invests in sustainability

Edgbaston Stadium invests in sustainability

Edgbaston Stadium is taking further steps towards sustainability with the introduction of new reusable plastic cups for use on match days.

The e cup will replace all disposable cups at the stadium in a bid to prevent thousands of plastic disposable cups going into landfill.

The cup is supplied by Green-Goblet, a British environmentally friendly firm that produces the widest selection of Green Cups for stadiums, festivals and sporting arenas, including Glastonbury, Leicestershire CCC  and Kendall Calling.

Matchday customers will no pay a £1 despoit for their e cup with their first drink.

Every subsequent drink will be poured into a clean e cup, and when the visitor has finished drinking, they can either keep the e cup as a souvenir or return it to an e cup refund point in exchange for their deposit.

Craig Flindall, director of Edgbaston Experinace Limited, said: “Edgbaston is committed to reducing the environmental impact of our Match days and the introduction of the e cup will substantially reduce the amount of plastic waste we generate on our big days. 

“Spectators will be able to use the new e cups at the first NatWest T20 Blast game versus Worcestershire Rapids on 27 May following, which we will roll the scheme out across the rest of T20 season and international fixtures”.