Tutts is thirsty for growth

Tutts is thirsty for growth

Tutts Clump Cider, the family owned cider maker stocked by the likes of Waitrose and Budgens, has launched a crowdfunding campaign as it looks to continue growing.

Tutts Clump Cider is a family business that was set up in 2006 by current managing director Tim Wale in the hamlet of Tutts Clump.

Fed up with ‘factory cider’ which often contains up to 70% water and a host of additives, colorings and flavourings, Tim decided to produce his own.

After 10 strong years of growth, the cider is now available in 120 outlets including Waitrose, Majestic, National Trust, Stable restaurants and good quality pubs.

Having so far been entirely self funded, Tim has now turned to crowdfunding in a bid to continue growing the company.

As it stands, the company’s current manual press means it can only produce 1,000 litres of juice per day with three people.

With a new semi-automatic press, the company would be able to produce 4,000 litres of juice per day with only one operator.

To help the company invest in a new press, Tim decided to launch a crowdfunding campaign via Seedrs to raise £200,000.

In a statement, the company said: “By cutting down on manwomen hours by having more efficient machinery and keeping everything in house, we plan to produce more products which are under increasing demand thereby spending less but selling more.

“Having bigger stocks available means we would be in a position to supply a much larger wholesale and retail base.

“Having more time would also enable one of the staff to become a full time sales rep to visit existing customers and generate new ones.”

If the campaign is a success and the company up’s its production capacity, then the future looks bright for Wale and his Tutts Clump team.

According to official figures £911m worth of cider, perry and mead produced by UK manufacturers was sold in 2014, up from £812m in 2013.

Cider has come a long way from the old-fashioned West Country brew that struggled for relevance among drinkers at the turn of the millennium.

 

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