A CGi of the Ashford Designer Outlet development
A major study shows that excellent road and rail links plus unbeatable location between London and Europe continue to give Kent the edge over other counties.
A new report published by Locate in Kent shows a rise in inward investment in the county with Ashford leading the way.
The survey of 238 businesses shows that two-thirds of businesses (66%) rate Kent as a ‘good’ business location and less than one in 10 rate Kent as a ‘poor’ business location (5%).
Over three-quarters (77%) of developers and investors also rated Kent positively, highlighting the growing appetite among investors to get involved in developments across the county.
In terms of areas, the report identified Ashford as the fast-expanding Kent town over the past five years, with nearly two thirds of businesses impressed by rising levels of investment, a growing business base and improved rail links.
Almost two thirds of businesses, developers, investors and other property professionals polled by Locate in Kent viewed Ashford as a good or very good place to do business. Positive perceptions of Ashford to emerge from the study include:
“This latest study proves what we already knew – that Ashford is the number one business location in Kent,” said Cllr Gerry Clarkson, leader of Ashford Borough Council.
“It will help us in our efforts to drive economic growth, boost employment and generate greater prosperity for all our residents.”
The Locate in Kent survey measures the attitudes of key influencers in the South East and nationally towards Kent as a business location and finds that more businesses are choosing to locate to the county.
Conducted by leading market research company Facts International, itself based in Ashford, it involved interviews with 238 businesses, developers and investors, property agents, architects and other advisers.
Cllr Clarkson said: “The study is an insight into how Ashford is viewed by businesses, developers, investors and others who play a key role in economic development in the UK. It is hugely encouraging to see that our efforts to promote Ashford are continuing to pay off.
“We are not complacent about the task facing us in achieving the economic growth we are striving for and we shall examine the results of the study carefully to see what we can learn, and then apply these to continually improving the area as a place for business.
“For example, we note comments that more should be done to revitalise the town centre and develop better quality facilities for residents.
“We have a plan in place to do just that, with more than £520m worth of developments currently underway, including a new cinema and entertainment complex, investment in retail and leisure and a lot more.”
Our BQ Bulletin emails will land in your inbox at 7.30am, Monday to Friday, with a mix of the latest local business news, national news, and features to inspire you. Sign up here!
Click here to read our privacy statement