The residential management company, which provides co-living spaces for people of all ages, has launched a crowdfunding campaign in a bid to raise £500,000.
Society is looking to raise £500,000 in order to continue development of its proprietary digital platform and grow its management contracts with prospective developers nationwide.
The number of UK renters is set to dramatically increase over the coming years with it now taking an average of 18 years to save for a deposit to buy a home.
In line with the US and large parts of Europe, “Generation Rent” is set to increase from 20% of the population to 40% in the next 10 years.
As a result, Society is focused on transforming the burgeoning co-living sector in order to help the residential industry keep up with the continually evolving and sophisticated consumer demands.
The company wants to overhaul both the reality and the reputation of the current rental experience by harnessing the power of technology, great design, community and the sharing economy to improve people’s lives.
Founder and CEO, Gerard Greene, who also founded Yotel, said: “With the rental population booming at an unprecedented pace, the residential market is ripe for disruption and there is huge potential for technological innovation to drive efficiency, improve community and provide better customer service.
“Using our seamless digital platform, we are confident that we can offer an attractive alternative to renters in the build-to-rent market, and provide a unique hotel standard of service to customers in their everyday lives.”
Society has developed a unique digital platform which connects its members and helps build instant communities, resulting in an enjoyable experience for members.
The bespoke app offers members enhanced search and move in capabilities, membership to the Society community and access to additional services.
The platform will also enable prospective tenants to manage all of their admin online – removing much of the cost and hassle from accessing the rental market.
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