Chris Hill of Hargreaves Lansdown
The investment management firm has reached the 1 million client milestone after investing in a new mobile app for investors.
Hargreaves Lansdown has reached the 1 million client milestone after launching a new mobile app with finger print security.
Nearly 60% of visits to the company’s website are now via mobile and tablet, compared to less than 20% just five years ago.
This led to the firm launching the new app at the beginning of the year. Since then, the firm has seen an increasing proportion of both fund and share trades being placed via the app.
However, online still remains investors’ favourite way of placing fund trades, with 82.7% of deals placed this way in Q3.
Chris Hill, Hargreaves Lansdown CEO, said: “I am proud to announce that we now look after the investments of more than a million people. That is another first for HL.
“I would like to take this opportunity to thank clients for choosing us to help manage their money, and for all of their support over the years.
“A million clients doesn’t happen by accident: we have spent 36 years putting our clients at the heart of what we do and delivering exceptional service.
“Our digital and mobile strategies have also been key to our success. The way people want to manage their money is moving rapidly from the desktop to mobile devices and we have seen significant change over the last five years.”
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