The news follows the Birmingham-headquartered firm’s recent multimillion-pound contract win with McDonald’s and the purchase of a new London office.
After 16 years at the company Simon McKenzie has been promoted to managing director to drive forward the organisation’s on-going expansion.
The business currently boasts a £7m turnover and employs over 75 people.
McKenzie said: We have continued adding to our client base, with work across the UK and Europe, proving that we’re a major player in the signage market.
"Added to this, we’ve invested heavily in our technology, with over £1m new equipment, as well as developed our factory facility to allow us to cope with customer demand.
“I am proud of what the sales team has delivered – and continues to deliver – but moving into this new role gives me and the business time to consolidate our processes and focus on delivering the best possible service to new and existing customers.”
Going forward the firm plans to invest in its customer experience team and create a number of new appointments within its commercial and sales team over the next 12 months.
Simon takes over the role of managing director from Tim Andrews.
“Having set up Hollywood Monster with my Dad, in our loft, back in 1991 the business will always be close to my heart,” said Andrews.
“In the past 25 years we have moved to our 30,000 sq ft headquarters and now boast a headcount over 70 people.
“It has been a fantastic ride but we’ve got some really ambitious growth plans over the next five years so I think it’s only right to hand it over to someone new to continue building on our successes.
"After 16 years with the business, I’m confident that Simon the right man for the job – and it’s great for me to know the business is in the hands of someone just as passionate and dedicated as I am.”
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