Young creatives enjoy £420,000 business boost

Young creatives enjoy £420,000 business boost

Music and creative development agency Generator, along with three of the North East’s youth support and creative organisations, are launching a six-figure development programme for the region's budding young entrepreneurs.

Ladders will support 18-24 year olds wishing to pursue a career in the creative and digital industries, as research that suggests the region's youth are ill informed about career opportunities.

A North East Chamber of Commerce report showed 49% of young people were not informed about the enterprise opportunities open to them and Generator believes many young people, particularly in the North East, find doors shut to their creative talents.

Louise Henry, Generator’s enterprise development coordinator, said: “The creative and digital industries typically recruit from a narrow section of society and Ladders will provide an opportunity to meet with industry professionals, learn practical and creative skills, visit potential workplaces, get interview experience and learn about enterprise.

“The focus is very much on the practical.”

Young people will gain industry knowledge and experience in music, film and digital media alongside the skills needed to progress in this competitive industries.

The programme consists of creative courses and industry workshops delivered by This is Creative Enterprise (TICE), focusing on developing skills and knowledge of the music, TV, film and digital media industries.

TICE Managing Director Jennifer Barret believes they are a perfect match for the project and can’t wait to get started. She adds: “TICE is delighted to be a delivery partner on Ladders, the project has been carefully designed to fulfil the growing needs of the creative and digital sectors. More importantly, giving young people the chance to take ownership and manage their own career progression, assessing their skills and being proactive in finding career building opportunities through self-employment and employment options.”

Over the coming three years Ladders aims to develop and prepare over 100 young people for a career or self-employment in the creative and digital industries, none of which would be achievable without both delivery and funding partners.

Ladders creative courses begin at the end of September: places are free but extremely limited.