A venue operator in rural Northumberland is planning to accept payment in bitcoin for weddings held at their two venues – Charlton Hall and Doxford Barns.
Charlton Hall and Doxford Barns are owned by entrepreneur Richard Shell, who invests in bitcoin and will now accept the cryptocurrency payment in a bid to offer clients an alternative way to pay for their weddings.
This move will open up audience reach as the multi-venue operator will be the first in the UK to accept the virtual currency.
According to research from Cambridge University, there are approximately 5.8 million users of cryptocurrency, the majority of whom use Bitcoin. The average cost of a wedding at Doxford Barns equates to approximately 3.5 bitcoins or 15,000 GBP.
Shell said: “My enterprising personality naturally makes me want to bring something new and different to the table for the ventures I invest in. In this instance, I’m embracing technology and responding to emerging trends by offering clients the opportunity to pay in bitcoin so we can develop and enhance the service we provide.
“Large companies have been accepting payment in cryptocurrency for years now and it’s becoming more commonplace to transact in this way. With online marketplaces also opening up their options, we need to embrace this movement if we’re serious about what we do. The market in which we operate has already seen clients pay for wedding suits and dresses in bitcoin, so by accepting the same, we’re improving our service and convenience in a way that positions our brand leaps ahead of the competition. This marks an incredibly exciting and very important time for the company.”
Shell’s ventures have attracted over 15,000 tourists to the rural area within 18 months, Shell is preparing for the launch of his second venue; Charlton Hall, a grade II listed 18th century former home in Alnwick.