Paul Hicks, North American Sales Engineer at Houghton International at the company’s UK based manufacturing facility.

Paul Hicks, North American Sales Engineer at Houghton International at the company’s UK based manufacturing facility.

Houghton International recruits across the pond

Newcastle-based electro-mechanical engineering specialist Houghton International has hired its first overseas employee as part of its continued growth strategy to boost its sales team and grow its market share in America.

Paul Hicks joins the team as the company’s North American sales engineer. Based in Birmingham, Alabama, Paul has over 27 years’ experience in industrial sales, many of which spent working in repair shops and selling high voltage coils.

Michael Mitten, CEO of Houghton International, commented: “Paul is a welcome asset and a great addition to the team. He is well respected within the repair industry in North America and he certainly knows his stuff.

“Paul is an exciting hire for Houghton International and investing in our first overseas employee marks a big step change in our approach to business, underpinning our growth strategy and confirming our commitment to our export customers.”

Working with repair shops, end users and original equipment manufacturers (OEMs) in North America and Canada, Paul will be responsible for introducing Houghton International products and services and educating customers on selecting and specifying the most appropriate insulation systems for their job. He is tasked with supporting the company’s existing business activity, attracting new customers and growing sales in this territory.

Paul Hicks, North American sales engineer, added: “I’m super excited to have joined the team at Houghton International and both the staff and customers have made me feel very welcome so far.

“Houghton International has a great reputation for delivering top quality high voltage coils, particularly its HiFLEX fully cured, fully tested, totally flexible insulation system and its now my job to spread the word further.

“I visited the manufacturing facility in the UK earlier this month and was impressed by the highly experienced team and the company’s technical capabilities and I’m confident that we can offer the best solution for any high voltage rewind.”

Specialising in innovation in the repair, maintenance and life extension of rotating electrical machines, Houghton International supply high voltage coils specifically designed for the repair market. Operating globally, Houghton International offer a range of resin rich and global VPI insulation systems for industrial, power generation and hydro applications.

Founded in 1984, Houghton International has expanded over the last 30 years into a multi-million pound, multinational business. The company has grown from originally serving one customer to now working with over 200 customers globally.

For more information on Houghton International and the range of services it offers please visit: