This marks the end of a two-year programme, during which £40 million was invested in store upgrades by more than 70 brands including existing and new additions to Meadowhall’s line-up.
This combined investment of £100 million has already made a positive impact on performance, with footfall on Black Friday up 8%, making it the busiest on record.
The prime Zone A rental tone has risen to over £400, reflecting very strong demand for space with 30 new retailers signing in the last 18 months.
Darren Pearce, Meadowhall centre director, commented: “Meadowhall is now an even better place, with a much-improved environment, an even more appealing offer and a more enjoyable, engaging experience for our customers.
“The feedback we have already received is overwhelmingly positive. As a team, we have long thought the investment was transforming Meadowhall, but are delighted sentiment is now being echoed by our customers, retailers and restaurants.
“Just as important, however, is the difference the investment has made to the community, with employment being focused on the local area via The Source and so many businesses in the area benefitting.
Charles Maudsley, head of retail, leisure and residential for British Land, said: “The transformation we have achieved at Meadowhall is a great example of how we have listened to our customers and responded to their needs to create space that works for shoppers and enables retailers to thrive in an
“It also demonstrates the value we place in working in partnership with the community to deliver significant, long-lasting benefits to the Sheffield City Region.”
Claire Barber, head of Meadowhall for British Land, added: “Meadowhall is a very different place as a result of our investment. It is lighter and brighter;
“Together with our longer-term plans for the centre, Meadowhall has a great future as one of the leading retail and leisure destinations in the UK.”
Four distinct districts have been created in the shopping centre, each with a distinctive character and offering.
New brands have been added including the first-ever physical store for online retailer Joe Browns, as well as Michael Kors, Flannels, Urban Decay, Skinny Dip, Tag Heuer, iSmash, Diesel, Joules, Jack Wills, Neal’s Yard, Nespresso, T2,
Several outlets have also increased their presence including Primark, River Island, Sports Direct, Build-A-Bear, JD Sports, Virgin Holidays and The Entertainer.
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