The ecommerce platform for fast-growing and established brands has announced it will open its first European office in the heart of London during the third quarter of this year.
The office, which will house business development, sales and marketing personnel, is expected to grow to 20 employees within the next 12 months.
With the opening, BigCommerce will now have global offices in Europe, North America and Asia Pacific.
“We serve a growing, international community of retailers, and we want to provide the best possible service to all of our customers,” said Brent Bellm, CEO for BigCommerce.
“Establishing a presence in Europe has long been an aspiration of ours, and this London office will allow us to deliver more tailored programs and service to our customers and partners around the world.”
New BigCommerce customers in the UK and across Europe will join a group that already includes recognised brands like AwesomeGTI, Ford, Kier Limited, Olive, Physiq Apparel, and Tabitha Simmons.
The announcement was made at London Tech Week 2018, a week-long festival of tech and innovation. The UK office builds on impressive growth milestones that BigCommerce has reached this year, including:
A $64 million growth funding round led by Goldman Sachs. The financial backing will help accelerate international expansion, product roadmaps and growth initiatives for the more than 60,000 merchants across 120 countries that are powered by the BigCommerce platform.
International support for shopping on Instagram capabilities. Merchants outside the U.S., including in the UK, France, Germany, Italy, Spain and numerous other European geographies, can create shoppable posts that allow Instagram users to make purchases without leaving the Instagram experience.
New commerce-as-a-service initiatives. Store owners and developers working anywhere in the world can integrate and scale ecommerce functions with leading content management systems, including WordPress, blending content and commerce into engaging experiences that global consumers desire.
Rajesh Agrawal, deputy mayor of London, chairman of London & Partners and London Tech Week ambassador, said: “London is a hotbed for innovation and is Europe’s capital of technology.
"With a diverse tech talent pool and more software developers than any other European city, London is an ideal destination for US tech businesses looking to expand internationally.”
“We look forward to welcoming BigCommerce to London, and it offers further proof that London is open for international tech investment.”
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