Verdant Leisure expands with two new holiday parks

Verdant Leisure expands with two new holiday parks

Scottish holiday firm Verdant Leisure has acquired two leisure parks in County Durham from Park Leisure Holiday Homes for an undisclosed sum.

The acquisition of Kingfisher and Heather View holiday parks in the Wear Valley announced today brings the boutique leisure park operator’s portfolio to six sites across southern Scotland and North East England. 

The acquisition supports the board’s growth strategy to create a regional group with significant scale and is the firm’s first purchase since Palatine Private Equity backed a secondary buyout of Verdant Leisure from RJD Partners in April this year. 

Graham Hodgson, CEO of Verdant Leisure, said: "Kingfisher and Heather View are thriving, first-rate leisure parks offering outstanding customer experience in spectacular locations, and are therefore a perfect fit with our brand and values. With our financial strength and excellent trading performance we are actively looking to make further acquisitions before the end of 2016.”

Verdant Leisure was formed in September 2010 following a management buy-in of Dunham Leisure Limited, owners of Pease Bay and Thurston Manor leisure parks in South East Scotland, by an experienced team that includes Graham Hodgson as chief executive, Andrew Wall as finance director and Bev Dixon as operations director. Ronnie Peters has since joined the board as sales director. 

Ed Fazakerley, partner at Palatine Private Equity, said: “Verdant Leisure has become a major player in the Northern regions, and has expanded further through this acquisition. We saw significant buy and build potential in the business when we decided to invest, and these acquisitions are just the first in a series as we look to build on Verdant’s portfolio of holiday parks.”

 

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