The Lanarkshire-based beehive management company will set up and maintain three beehives at Abel & Cole’s Wimbledon headquarters, to support urban beekeeping and helping to protect dwindling bee numbers.
Claudia Ruane of Abel & Cole said: “Organic farming plays such a phenomenally crucial role in protecting biodiversity and, whilst we may not be farmers ourselves, we can still play a positive part in sustainable food systems.
“By offering a home to honeybees in our little bit of south west London, we can help educate each other and everyone in the Abel & Cole community of the important role they, and other pollinators play.”
As part of the partnership, Abel & Cole will also receive their share of honey from their three sustainably managed beehives located within the grounds of their Plough Lane headquarters.
Working with the Plan Bee Digital Marketing team the company has designed bespoke branded labels for this honey.
Plan Bee Ltd CEO and founder, Warren Bader, said: “It doesn’t get much more sustainable than this. The only air miles that will go into Abel and Cole’s honey will be those flown by their bees. We share an ethical synergy between our companies.
“Protecting and preserving dwindling honeybee populations is an outstanding environmental commitment from the company. The support of Abel & Cole and other food producers is essential if we are to support British bees, British agriculture and British food production.”
Plan Bee works with companies large and small to help them meet and exceed their sustainability ambitions; from family-run restaurants to international businesses the likes of Kellogg’s, L’Oreal, Balfour Beatty, Highland Spring and Low Carbon.
From its share of the beehive partnership, Plan Bee makes the Great Taste Award-winning Origin Honey. The company collected a total of four gold stars at last years’ event, leading organisers the Guild of Fine Food to describe them as an ‘elite UK producer’.
Mark McDavid, Plan Bee’s Chairman said: “More and more consumers are voting with their wallets and only buying the most ethical of brands. Everything that we do at Plan Bee is about preserving honeybee populations. In fact, we’ve already returned more than ten-million bees to the natural environment.”
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