Special Edition seeks to help ambitious women

Special Edition seeks to help ambitious women

TRCmedia are seeking six dynamic women from Scotland’s digital and tech sectors to apply for this year’s Special Edition – a programme that seeks to help women who have the ambition to reach the top of their game.

Research shows that women are under-represented at board level in the digital and tech sectors in Scotland, with only 15% of women filling leadership roles. The Special Edition aims to address this imbalance, by offeringa dynamic mix of professional development training and creative expertise, to help participants boost their confidence, improve entrepreneurial skills, expand professional networks and progress their careers.

Running from August 2016 to January 2017, the initiative includes workshops led by top trainers culminating in an international field trip to digital centres of excellence where participants will meet influential business leaders. Previous field trips have visited companies such as Airbnb, Google, Facebook and Pixar.

The programme is highly competitive, with selection made on the basis of talent, need and clearly articulated goals. Previous delegates have gone on to secure significant promotions, including to board level, and to start their own companies.

Special Edition alumni, Yolander Yeo, who is the founder and CEO of Yo Design, said: “Special Edition gave me the confidence to start a business that I truly believed in.

Applying with an open mind, I had no expectations of the course, naively leaping into one of the most career shaping environments available to women in the digital sector. Mentors and sessions are bespoke; created to develop each delegate’s individual goals.

My penny-dropping moment came during the international field trip, I realised that if I could sit around a table with the likes of Facebook and Waze and confidently tell them who I am and what I do, then I could definitely do it anywhere – so I did.”

Fellow alumni Kate Bordwell, head of digital strategy at The Union, said: “After returning from maternity leave, Special Edition opened my eyes to endless opportunities.

“The field trip to San Francisco was really inspiring, sessions from leaders of global companies ignited a spark and I returned bursting with ideas and new practices to share with my agency.  I’ve never been a shy person, but Special Edition has given me the strength to put my ideas forward and not be afraid of suggesting new ways of doing things.”

There are six places available on this year’s Special Edition, and the deadline for applications is 12 noon on Friday 8 July 2016.


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