Pick Protection, which was launched in 2014 by 23-year-old Rebecca Pick, has built on the £60,000 of investment secured from an angel investment syndicate last year with a further £744,000 as the company moves closer to bringing its ‘Personal Guardian’ product to market.
There are currently six million lone workers in the UK, yet only 5% of them have protection through monitored safety alarms. The Personal Guardian will be the only monitored personal attack alarm readily available to the consumer market that is capable of sending a police response.
The investment is led by Equity Gap Angel Investment Syndicate, and other backers include the University of Strathclyde, Gabriel Investment Syndicate, Scottish Investment Bank and Unipart Group. The latter will also help with the product’s delivery.
Rebecca, who developed the idea for the Personal Guardian following an attack on a neighbour, said: "This is the first time that such a high level of protection will be available at such a reasonable price. Before now, users had to make the choice between good and affordable. The Personal Guardian will tick both boxes."
The latest raft of funding will see the Personal Guardian launched within the UK in early 2017. The Personal Guardian will be manufactured in Scotland and will retail at £119.99 for the device which includes the first 12 months’ monitoring service.