1,300 members of the TED community will descend on Edinburgh, as a consortium of Scottish firms backed by the Scottish government secure the contract for the week-long July event.
The next TEDSummit will take place at the Edinburgh International Conference Centre from 21 to 25 July 2019, bringing together up to 1,300 members of the international TED community.
2017 speakers included Serena Williams, Elon Musk and the Pope, so the benefits of hosting this ‘trophy’ event next year will go beyond tourism, positioning Edinburgh and Scotland on the world stage.
“For a big multi-day TED event we need a very specific type of location”, says Bruno Giussani, the Global Curator of TED and coordinator of TEDSummit, who knows Edinburgh well for having curated the previous TEDGlobal events.
The bid to bring the event to Edinburgh was led by the EICC, VisitScotland Business Events, Convention Edinburgh, and Scottish Enterprise, backed by support from the Scottish Government and a host of others who worked together to show why the capital is the ideal place to host this gathering of world-leading thinkers.
TED is a non-profit organisation devoted to identifying, and then spreading, relevant and potentially impactful ideas. It began in 1984 with a conference converging technology, entertainment and design and over time the organization has expanded its topics from science to business to global issues.
“It isn’t sufficient to just have a beautiful and strong theatre infrastructure – which the EICC provides,” Bruno continued. “We look at the cultural atmosphere of the place, and at all the spaces that we will use – including hotels, restaurants, events and celebration venues and exhibition spaces – as creating a sort of virtual campus that our attendees will be able to experience over several days.”
“Edinburgh,” he added, “offers this atmosphere in spades, and we look forward to bringing the TED community to town.”
Malcolm Roughead, chief executive of VisitScotland, said he thought Scotland’s reputation for a warm welcome helped them win the summit. “We’re a nation of pioneers, and a home to ground-breaking scientists, philosophers, engineers and architects for a number of years. Scotland’s innovative past, present and future continue to inspire and influence audiences across the globe, so it seems fitting that we’ll be hosting such a prestigious event as the TEDSummit in Edinburgh next year.”
Edinburgh has as a wealth of experience in hosting and delivering business events; the EICC previously hosted TEDGlobal from 2010-2012.
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