Games Without Frontiers team
Scottish business simulation company Games Without Frontiers has established a reseller network which covers the UK and has now gone international for the first time.
Fast-growth Games Without Frontiers (GWOF), based in Edinburgh, has encountered immediate success with its management training simulation game, called Rocket, and is now boosting turnover through third-party agreements as well as direct sales. Turnover in the next financial year is expected to reach £300,000.
The company, which was a start-up just a year ago, now has resellers in Scotland, the North-West of England and the London region and has struck its first overseas agreement in Pune in India, known as the “Oxford of the East” because of its well-established educational and training infrastructure.
GWOF has entered into an arrangement with Paveen Maheshrawi, of business consultancy Transcendi, who will roll out Rocket initially to businesses in the western state of Maharashtra, with options to take on the entire Indian territory.
Colin Gilchrist, GWOF head of marketing, said: “This is our first overseas venture and will build on relationships we have already established in the UK to bring Rocket and GWOF’s services to the widest possible audience.”
Other up-and-running reseller programmes for the promising tech company include; Scotland, which is being taken on by Future Proof Learning; England North West, which will be run by Keith McMean of The Entrepreneurs Group Ltd; and London and the South East, which will be taken on by the Heart of Business consortium.
GWOF’s Rocket game is designed to help small teams achieve a deeper understanding of how a business can create scale through collaborative and cohesive working.
The simulation was created by GWOF founder Tim Dew, who specialises in helping businesses through issues such as sale or transition and mergers and acquisitions.
He developed the game with simulation expert Stuart Laing and Mike Perrin, who was technical manager of Skyscanner, one of Scotland’s most successful startups, which sold for £1.4 billion.
In its first year of operation, GWOF has built a client and partner portfolio which includes Barclays Bank, the Law Society of Scotland, White Light, Age Scotland, CALA Homes and the Dentsu Aegis Network.
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