Voted for in a record poll of 52,000 undergraduates conducted by international research firm trendence, the car manufacturer came in at number nine, beating fellow manufacturer Rolls-Royce.
Topping the list was Google, who have been voted as the most popular employer for the second year in a row.
Jaguar Land Rover also featured alongside companies such as Cancer Research UK, British Airways and MI6.
The full list of the 300 most popular graduate employers in the UK, including rankings by sector, gender and year of study, is published in The Guardian UK 300 later this year, when 100,000 copies are distributed to students at leading UK universities.
The top 10 most popular graduate employers in 2016, as voted by undergraduates are:
Simon Rogers, GTI Media director, says: “The UK’s undergraduates have spoken in record numbers and Google has been voted the most popular employer. But it’s just as important for students to find out how employers are viewed in the sectors of work that they are most interested in.
“It’s this sort of in-depth detail and analysis that makes The Guardian UK 300 a useful and unique reference work for student jobseekers and the fastest-growing careers product of its type in the UK.”