Jack Pledger and Harvey Lymer, who are aged 22 and 23, set up the Muscle Factory, in Birmingham, as a way to sell specially branded clothing in the health and fitness market.
Pledger said: “We provide unique products that cannot be found anywhere else. With aesthetic designs that really catch the eye of the customers, we are becoming well known for our innovative range of clothing.
“We started this business after seeing how much potential there is in the health and fitness industry, which is constantly growing.
“It was at BodyPower, which is an exhibition in Birmingham with more than 60,000 attendees, where I saw the potential and the demand for gym clothing.”
Within the first three months of trading, the firm saw a turnover of £14,200 with customers worldwide.
Pledger runs the management, marketing and design side of the business, while Lymer runs the stock control and dispatch aspect of the firm.
The pair were assisted with a loan from Virgin StartUp.
“The money that we received will be used to expand the business over our 12 month business plan,” added Pledger.
“We will be expanding our popular product range, releasing new items and also restocking existing items.”