Global wins Google award as demand for digital hits record high

Global wins Google award as demand for digital hits record high

Birmingham based Digital Marketing Agency Global Search Marketing is celebrating being recognised by Google as a top ten performing partner - for the second year running.

The award, which acknowledges Google’s top performing partners based upon the advertising spend of new clients, is testimony to the success and rapid growth of the agency over the last couple of years.

It also demonstrates the rising demand for digital services across the Midlands, with Birmingham attracting high levels of digital investment to service its 70,000 strong company base.

The demand for digital marketing services is evident; in 2015 the internet advertising spend of UK companies grew by 17.3% to £8.6bn, as companies competed by increasing exposure across the growing array of internet platforms.

Luke Hodgkins, director of search at Global Search Marketing, commented: “The sheer pace of technical advancements and the expansion of platforms within digital marketing is leaving companies ill-equipped.

“This has led to an acknowledgement that outsourcing to specialist agencies is essential, especially as in-house teams are seen to have quickly become outdated.

“We regularly receive calls from companies who feel their online presence has suffered as a result of this and are looking for us to provide them with partial or holistic support.”

Neill Milestone, chairman at Global Search Marketing, said: “It’s an exciting time for Global Search Marketing, we’ve just undergone significant investment in our infrastructure and we’re now set to grow considerably over 201617.

“I’m particularly elated with our team’s latest Google recognition, highlighting the caliber of our Pay Per Click (PPC) division.”

With a client base that includes leading international brands, major online retailers and SMEs, the company recently launched two new offices in Central London and Manchester.

Luke Hodgkins, director of search, commented: “Our clients commend the transparency and professionalism offered by our team of account managers and of course the all important increased revenue achieved from our specialist campaigns.

"In fact, such is our confidence in our Digital Marketing, that we practice what we preach with 80% of our marketing budget committed to promoting ourselves through it.”