Based at NEC Birmingham, and previously known as the NEC Box Office, The Ticket Factory has won two national exhibition organisers which have switched their ticketing contracts to the Bimingham organisation, as well as six other shows in the last six weeks.
The new wins mean that the NEC is now the preferred choice for over half of the UK’s top 20 consumer shows.
Upper Street Events, the leading UK-based consumer events company, has moved its entire portfolio from Interchange to the Ticket Factory, including NEC-based events, The Cycle Show, Festival of Quilts and The Gadget Show Live.
E-gaming specialists, Multiplay, have followed suit moving its rapidly growing portfolio of international Insomnia events from Eventbrite. Last year more than 100,000 people attended Insomnia with more planned for 2016.
Other events which The Ticket Factory secured contracts with The Photography Show 2016, BRICK LIVE 2016 – the UK’s largest LEGO exhibition, Kidtropolis, The Family Pet Show 2016 and consumer science exhibition New Scientist Live.
Stuart Cain, managing director of The Ticket Factory, said: “These nationwide and international account wins are born out of our ability to combine e-commerce and digital marketing competencies with the experience we’ve gained in exhibitions as part of the NEC Group.
“Many of these new wins have international aspirations which allows us to implement our multi-currency, multi-lingual solution. It also smashes the myth that we can’t compete with some of the sexier ‘tech’ companies such as Eventbrite.”
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