Erhan Korhaliller of EAK Digital
Erhan Korhaliller of EAK Digital catches up with BQ to talk us through the story behind the company and gives us his top tips for aspiring entrepreneurs...
What does your role involve?
As founder and CEO of EAK Digital, my role is to be the eyes and ears of the organisation, and to find new opportunities for our business - but most importantly, to put the right people and processes in place to ensure our clients receive a 5 star service. I leave no stone left unturned to ensure the very best for everyone in our business, from our employees, right through to our clients. I am fortunate to have a great team around me that allows me to focus on the future of the business and to lead EAK Digital to new heights.
What is it the company does?
EAK Digital specialises in featuring our clients in major publications within their niche. We have strong relationships built with publishers that enable us access that other PR/Marketing agencies would strive to have. We also work with our clients by not only featuring them on major publications, but to actually flip the PR script and secure our client with weekly/monthly columns on the sites that can help them grow their business.
We have seen a huge response from entrepreneurs who have turned to us to grow their careers. The benefits have been fantastic, from more public speaking opportunities, to leads for their business, even securing business meetings with high profile business leaders they otherwise wouldn’t have had access too. We even helped one client secure a US O-1 (Extraordinary Visa). For each individual client, the possibilities are exciting and endless.
With our global network of over 25,000 bloggers and influencers, our clients can be assured that no matter which niche or market they are looking to dominate, they are best served working with EAK Digital to accelerate their growth.
What do you believe makes a great leader?
A great leader looks in the mirror and sees his team looking back at him. A great leader recognises that without his team, he is nothing. A great leader ensures that before leaving their business, it is built on firm foundations and the right tools are in place to continue the work that they started.
What has been your biggest challenge in your current position?
The biggest challenge in my current position has been to scale the business effectively. EAK Digital has been completely bootstrapped from its inception until today. Whilst this has its obvious benefits, I’m sure the business could have scaled at a faster rate of knots if we had the advice and knowledge of a mentor who has been there and done it. On the flipside, this has provided me with a wealth of experience and has led me to learn that going with my gut is usually the right call.
How do you alleviate the stress that comes with your job?
I think it’s very important not to lose focus on what’s important in your life outside of the workplace. It’s very easy to forget to call your parents when work is going crazy, but speaking to them and your loved ones on a regular basis keeps you grounded. I also think it’s extremely important to have hobbies out of work, and to not be defined by your business. I like to play football twice a week and see friends on a weekend to take my mind off business and give my brain some downtime before diving straight back in again on Monday.
When you were little, what did you want to be when you grew up?
Like many young boys, I wanted to be a footballer and play for Manchester United – heck, I still do! Realistically, that dream has faded, although I am still following my passion with the sport by becoming a recognised FA football coach and will continue to study the game as long as I am alive.
Any pet hates in the workplace?
People not saying “hello” or “goodbye” when they arrive or leave the office. It’s a very easy thing to do and shows respect for your colleagues.
Where do you see the company in five years?
In five years’ time, we aim to have EAK Digital offices in at least 2 other major locations worldwide. I’d like to see the calibre of our clientele continue to increase so that we have the trust of the very best entrepreneurs and businesses globally. More importantly, I want to see our client’s careers continue to grow and be hugely successful, as that will mean we did our job just right.
What advice would you give to an aspiring business leader?
Keep pushing your comfort zone until you’re entirely comfortable and then some. As humans, we feel the most alive when we excel at something we never thought we could do, and who wouldn’t want that feeling over and over again? It’s incredible the amount of doors that open once you’ve taken that step - once you get a taste, you won’t want to stop.